T E M A N A S H A P E
The final expansion of the TeMana brand was an intermittent fasting product known as Shape. For this brand, we created a vibrant, energetic, and very colorful aesthetic. I worked closely with very talented stylists, photographers, videographers, and designers to create a unique and fun launch campaign.
The primary packaging for Shape was a simple and convenient pouch. Secondary packaging consisted of an outer box.
We created several videos to capture the energy of the brand as well as to educate customers on how to use the product.
CREATIVE DIRECTION: SCOTT FUHRIMAN, CHAD HEMELSTRAND | PHOTOGRAPHY: CHAD HEMELSTRAND, SYDNEY KANG | GRAPHIC DESIGN: SCOTT FUHRIMAN, KELSEY HALLING | VIDEO: CHAD HEMELSTRAND
